The One Thing That All Start-Up Founders Need But Most Don’t Have – How Do You Measure Up?

Launching your start-up involves making a number of assumptions and often founders lead with the mindset that if the product is good enough customers will come. Unfortunately, this is simply not the case. The one thing that almost all start-up founders need that most don’t have is focused, validated demand. This means real proof thatContinue reading “The One Thing That All Start-Up Founders Need But Most Don’t Have – How Do You Measure Up?”