How To Sell – A Detailed Guide For Start-Ups

Launching your start-up is one thing but eventually, once the initial buzz and excitement settles down, then comes the gut-wrenching realisation that you need to sell and quickly. Without sales, a company will grind to a halt and eventually fail. Selling has to be one of the most essential but yet most despised activity inContinue reading “How To Sell – A Detailed Guide For Start-Ups”

How to Build Your Personal Brand – Entrepreneurs Guide

In the digital world we live in today it has become increasingly important that entrepreneurs build their own personal brand. Your business brand will tend to focus on products or services while your personal brand showcases the person behind the business. People want to buy from people they know. In order to stand out fromContinue reading “How to Build Your Personal Brand – Entrepreneurs Guide”

Marvel & DC Lose ‘Superhero’ Trade Mark! – What Does It Mean For Entrepreneurs?

In a landmark trade mark dispute, (2024) multi-billion dollar media company Marvel & DC Entertainments Inc, creators of Superman, Batman et-al, lost their trade mark “Superheroes”. The case follows numerous battles with small entrepreneurs, in particular in 2014 Marvel and DC battled with author Graham Jules over the title of his book. “Business Zero ToContinue reading “Marvel & DC Lose ‘Superhero’ Trade Mark! – What Does It Mean For Entrepreneurs?”

Disgraced P. Diddy – What Can Entrepreneurs Learn?

P. Diddy the billionaire rapper, record industry mogul, entrepreneur and TV producer also known as Sean Combes has been arrested on charges of running a criminal enterprise, sex trafficking, forced labour and kidnapping. If the allegations are true the disgraced Diddy faces potential lifetime imprisonment for the alleged hideous crimes. Diddy spent decades building aContinue reading “Disgraced P. Diddy – What Can Entrepreneurs Learn?”

Writing a Book – A Strategic Move for Entrepreneurs

These days standing out from the crowd is essential. In the world of entrepreneurship, the competition is fierce and everyone is looking to establish authority in their niche. One powerful way to establish authority in your sector is by writing a book. Yes, this may seem daunting but it’s an achievable task if broken downContinue reading “Writing a Book – A Strategic Move for Entrepreneurs”

The Social Media Influencer Business Model – The Downside

The social media influencer business model is often attractive to wannabe entrepreneurs. The huge potential of fame, fortune, and lifestyle can elevate these types of entrepreneurs from your usual more private entrepreneurial types. So, if you are considering turbo-charging your business by becoming a social media influencer you should take a close look at theContinue reading “The Social Media Influencer Business Model – The Downside”

Luis Elizondo – Imminent- Inside the Pentagon’s Hunt for UFOs – What Can Entrepreneurs Learn?

Luis Elizondo a former military intelligence officer has been all over the news media regarding his recent book Imminent – Inside the Pentagon’s Hunt for UFOs. The book offers a fantastical and jaw-dropping conclusion, that UFOs are real and Non-Human Intelligences (NHI) exist. Elizondo, who led the Pentagon’s Advanced Aerospace Threat Identification Program (AATIP) aContinue reading “Luis Elizondo – Imminent- Inside the Pentagon’s Hunt for UFOs – What Can Entrepreneurs Learn?”

Building Personal Relationships – What Can Entrepreneurs Learn?

Building your business is hard but that does not mean you should neglect your personal relationships. Yes, as an entrepreneur you face long hours and total dedication to your dreams but it’s important to understand that personal relationships are the backbone of any business venture and without them, your business performance will suffer…

Why Insurance Is Important For Start-Ups

Growing your start-up is an exciting process and you are sure to be looking forward to all the great things you are soon to achieve. Unfortunately, things do not always go to plan and it’s critical that founders consider adequate insurance for their venture should things go wrong. In addition, some start-ups may require mandatoryContinue reading “Why Insurance Is Important For Start-Ups”

The Downsides of Running a YouTube Channel Business

YouTube is one of the largest search engines on the internet with over 500 million hours of video content uploaded every minute it’s a phenomenon that cannot be ignored. The allure of financial success is intoxicating but if you are considering a YouTube business there are significant downsides that you must consider first. Here goes…Continue reading “The Downsides of Running a YouTube Channel Business”